Julbenson Hujon

Consequences of misaligned branding

Reading time: 3 min Table of Contents Introduction Understanding Misaligned Branding Consequences of Misaligned Branding Inconsistent Marketing Assets Brand Fragmentation Confused Brand Messaging and Positioning Declining Audience Engagement The Grounded Brand The Imperative of Realignment Seeking a Harmonious Brand Identity Choosing the Right Partner Conclusion Ever thought about how a brand is like a personality? It’s …

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Corporate video in marketing strategy

Reading time: 7 min. Corporate video, its ability to convey messages, showcase products, and build meaningful relationships with customers is unparalleled. In this gets started guide we will explore a variety of video formats and their applications with their pros and cons, offering insights into how you can elevate your marketing strategies to new heights. …

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Benefits of video marketing: Facts!

Reading time: 4 min. In the fast-paced and ever-evolving digital landscape of today, capturing the attention of consumers has become an increasingly fierce battle. It is a quest that businesses, regardless of their size, continuously embark upon in the hope of making a lasting impact in the minds of their target audience. In this article, …

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