Slide Spacing as the Most Underrated Slide Skill If you want one skill that quietly upgrades every deck you touch, you are in for a treat. It’s not color, not fancy shapes, and not even typography, it’s spacing. Spacing is the invisible structure that makes content feel intentional, readable, and credible. When spacing is right, […]
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Designing slides without a brand is common when a startup is early, a team is mid rebrand, or a client simply has no guidelines yet. The risk is also common: the deck looks inconsistent, decisions feel arbitrary, and every slide becomes a one off. The solution is not to guess a brand. It is to
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Pitch deck vs sales deck: the simplest way to choose the right one When you search for a pitch deck vs sales deck, you probably want clarity on one thing: who you are presenting to, and what decision you need next. A pitch deck is for investors deciding whether your company is worth a meeting
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AI in Design Systems: How to Incorporate AI Into a Design System for Your Business Most design systems were built for humans: designers, developers, and reviewers scanning docs, clicking components, and following guidelines. AI flips the model. If you want AI in design systems to work reliably, your system must become machine-readable, not just “a
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In the last two years, AI-assisted design governance/ design moved from “cool experiment” to “default workflow.” The shift happened quietly: generative fills in Photoshop, AI layout suggestions, auto-copy variants, rapid moodboards, instant resize packs, and “generate 20 options” on demand. Now the real question isn’t can your team create faster?It’s can your organization approve, ship,
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An executive audience is usually deciding, so executive storytelling in presentations has one job: move a decision forward with clarity, evidence, and momentum. The executive way to tell a story is to start with the answer, earn it with evidence, and make the next step feel inevitable. This approach closely mirrors the “answer-first” logic used
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The best way to use animation in presentation is to treat it like lighting on a stage: it’s there to guide attention, reveal structure, and support the story, not to show off the tech. When you combine a few simple rules from learning science, UX, and presentation design, animation becomes a quiet ally instead of
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Visual hierarchy in design and presentation is the discipline of giving each element a clear rank: this is the main idea, these are the supporting points, and this is nice-to-know context. Once you make that call, choices about size, colour, spacing, and placement become much easier, and your layouts start to feel intentional instead of
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Branding your new business/ launching a new venture is exciting, and a little chaotic. You’re thinking about your offer, your first customers, maybe funding… and then someone asks: “Have you sorted your branding yet?” Most people immediately think logo, colors, and a website. But branding your new business is really about shaping how people feel
Branding Your New Business: Complete Starter Guide for Founders Read More »
Accessible color palette in PowerPoint, a color system is the rules + reusable decisions behind your slide colors: a palette, roles (text, backgrounds, accents, alerts), and constraints (contrast, usage). Storing those decisions as design tokens lets you change one value and update everywhere (slides, web, docs) with less drift. W3C’s Design Tokens Community Group and
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